One of the most frequently asked questions is "how do I get rid of all this junk mail?" Part of that answer lies in how you deal with unsubscribing. In the example below, you can see that by unsubscribing to one list, I'm agreeing to switch to a different list. In this example it's pretty obvious but most of the time, you won't see it this evidently.




Always check the fine print when unsubscribing and keep in mind, non-American countries have no reason to follow American laws regarding spam. So in some cases, it's best just to mark it as junk mail instead of unsubscribing. By unsubscribing, you're actually sending the signal that you've interacted with their mail and that makes you even more valuable to them.